Tastemaker Jen Deleon- Sacrificing Money for Your Own Happiness

Jen Deleon is a perfect example of the Indie Playbook lifestyle. She has proven her willingness to sacrifice money for her happiness in order to follow her dreams.  She inspires a number of people daily through video content that allows her fans honest access into her personal and professional life. Jen has also accomplished a great deal in the music industry, as an interviewer, personality, publicist, consultant, agent, and tastemaker, and it’s obvious that she is only beginning.

When Jen says she will have her own TV show one day, you know it’s going to happen.  Her self-awareness and growth mindset are exemplary, and I hope her confidence and willingness to sacrifice for her vision inspires everyone who takes the time to listen to her story.

Show Notes:
The importance of speaking things into existence
13:29 Jen had to fall back from her professional goals to do work on herself
15:40 Jen’s biggest lesson learned from Oprah
21:33 You don’t always need to respond to everything immediately
24:41 Jen’s parents gave her the freedom to figure out her own path
29:57 God makes things happen for you when they’re supposed to
35:30 Jen doesn’t ask artists things that can be googled in her interviews
40:50 Jen is open about all of her mistakes in order to inspire others 
43:41 Jen tricks people in order to inspire them
49:44 It can be a lonely world when you’re working to accomplish your goals
53:15 Follow your own path instead of trying to do things the traditional way
57:10 How to connect with brands
57:36 How Jen created her own campaign for Postmates while driving for the company
1:01:58 Going from driving for Lyft to partnering with Lyft
1:06:39 The challenges of being a booking agent
1:14:05 Utilizing a planner and goal setting
1:16:58 Why Jen would turn down a $5 Million salary if it meant working a corporate job
1:23:23 Embracing failure and learning from it
1:28:38 Be yourself
1:37:26 Why the move to LA was crucial

 

Check out this episode!

Manager Steve Lobel – Part 2 – How loyalty, integrity and hard work leads to longevity in the music business

Steve Lobel is a legend in the hip-hop game. After getting introduced to the music business by the late great Jam Master Jay from Run-DMC, Steve went on to become one of hip-hop’s most recognizable managers. Currently, Lobel manages the legendary group Bone Thugs-n-Harmony and super producer Scott Storch, who has worked with The Roots, Dr. Dre, Fat Joe, and many more.

Steve blesses us with a ton of great stories and advice, including lessons learned from Russell Simmons, Lyor Cohen, and others. He prides himself on honesty, and he does not back down from any questions, sharing very personal details and great business guidance. This is a great episode for any aspiring artist, producer, or future executive looking for more insight on advancing his or her career.

Part 2 Highlights:

  • 1:10 Why 50 Cent is a perfect example of success
  • 7:18 Steve started every day out with a Mountain Dew and Snickers bar for decades
  • 10:17 Steve makes a “Things not to do” list instead of a “To do” list
  • 17:14 Steve shares his thoughts about the rappers he knew who passed away
  • 23:35 Why Steve now takes pictures with celebrities
  • 36:11 Do emerging artists need to move to LA or NY to make it?
Episode 1 Guest Steve Lobel
Episode 1 Guest Steve Lobel