Albie Rosario is the Men’s Lifestyle Marketing Director at Stance Socks, which is currently one of the most cutting edge, forward thinking clothing brands in the game. You’ve probably seen a number of their incredible artist collaborations, including Tupac, A Tribe Called Quest, Michael Jackson’s Thriller, and many more.
In this episode, Albie takes us through his journey from DJing parties to his beginnings at LRG to his time at The Hundreds to his current role at Stance. We wanted to speak with Albie because of the importance of brand partnerships and apparel in an artist’s career, and because he has years of experience working with artists and marrying fashion with music.
In celebration of our 8th episode, we’re giving away Stance’s “Praise” Collection to a lucky listener, featuring three pairs of socks with Notorious B.I.G., Eazy-E, and Aaliyah.
In order to win, just email your favorite Biggie, Eazy, or Aaliyah track to email@example.com.
The 8th person to email us will win. We’ll reach out and get your address and mail you the socks. Very simple.
4:57 The first Stance/ Anthem collaboration was with TDE
9:20 How the NBA collaboration blew up the Stance brand
18:44 It’s important to keep the ego in check
22:55 Success is doing a job you enjoy
24:25 Why the Tupac sock could end up Stance’s #1 selling sock of all time
31:55 Albie makes sure to travel in order to keep his finger on the pulse
32:22 Spend time with people who inspire you to improve your own skill set
34:09 How being good to people helps build long term business relationships
41:18 The value of Instagram in the fashion world
45:22 Time is the most valuable thing on Earth